Over the years, email marketing has proven to be one of the mainstays of effective online advertising.
As a method to create leads and stay in touch with existing customers, few methods have proven to be as fruitful as email marketing. For today’s online business owners, the effort to exploit this resource lies in finding the right bulk service provider that can send out your email newsletters, SMS messages, and web push notifications that are simple to create and low in cost to distribute.
Of the many distribution services that are available, there are some which promise to provide faster service, lower rates, and an easier way to create the messages and newsletters to reach your audience. One such service is SendPulse which promises to deliver more for less while making it easier to create, manage, and distribute your information. But does SendPulse really deliver on its promises?
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What is SendPulse?
SendPulse is a company that provides a method to create and distribute your email marketing, SMTP server, SMS messages, and web push notification all in one setting. The system itself is designed to be user-friendly with no complicated instructions or large amounts of software to download. Instead, the process is handled in a straightforward manner that allows you to drag-and-drop the information you want onto premade templates and then distribute them through their low-cost mailing system.
Highlights:
An initial evaluation of SendPulse demonstrates that the system they have created does do what they say. How it holds up to the competition however, requires looking at what makes SendPulse unique in the industry.
Integrated Platform: One area where SendPulse stands out is the use of the integrated platform where you can create your bulk email, SMS messages, and web push notifications. This means that you do not have to use separate platforms in order to achieve the same results. This speeds up the process and lets you become more creative in making messages to be delivered.
Low Cost System: Another advantage of SendPulse is that it provides a very large quota for their free plans in terms of sending bulk email, SMS, and SMTP services. This means that you send out more messages with fewer restrictions. For businesses that are looking to save money when it comes to notifying their customers or following up on leads, SendPulse offers a superior system. Plus, the web push notifications are free which only adds to the value that SendPulse provides.
Customize Email: One of the issues that can be harmful to email newsletters and messages that are sent out in bulk is the lack of personalization. This means when a lead or potential customer sees the email subject line, it may appear to them to be junk mail. SendPulse offers email personalization features which can be customized to each recipient. This increases the likelihood that your email will be seen and read.
Machine Learning & AI Capabilities
Another service that separates SendPulse from their competition is the unique Artificial Intelligence (AI) system that looks over the profile of the recipient and send them an email, message, or notification at the best time for it to be seen. The AI maximizes efficiency and will send out another notification if the first one was unopened. Trust me, you won’t this feature anywhere in the market because SendPulse are the only ones offering it.
All in all, SendPulse has proven to be one of the best bulk distributors that is perfect for online marketing efforts. It’s no wonder why The Next Web claimed them as one of the hottest startups of 2016.